Cookies are small data files that allow a website or mobile app to collect and store a range of data on your desktop computer, laptop, or mobile device. At HolidayAdvisors, we use cookies to provide important features and functionality on our websites and mobile apps, enhancing your experience. With our permission, cookies may also be placed on our websites and mobile apps by other organizations.
To Improve the Way Our Websites and Mobile Apps Work
Cookies help us assess and enhance how our websites and mobile apps function, ensuring a personalized experience and enabling you to use many of their useful features. For instance, cookies track your booking progress as you navigate the booking process, remember your preferences such as recent searches or shortlisted holidays, and store the contents of your online shopping basket.
To Improve the Performance of Our Websites and Mobile Apps
Cookies provide valuable insights into how our websites and mobile apps are being used. For example, they help us understand if you encounter error messages while browsing or allow us to test different designs of our website and app pages. Analytics tools, such as Google Analytics, provide data on visitor numbers, popular pages, and geographic trends, helping us enhance your experience.
To Deliver Relevant Online Advertising
Cookies enable us to deliver online advertising that we believe is most relevant to you on our websites, mobile apps, and other organizations\' websites. For example, cookies suggest flights from your nearest airport, holidays in destinations of interest, or products tailored to your preferences. These cookies may collect data such as your IP address, the website you arrived from, your purchase history, or your shopping basket contents. This means you may see our adverts on other websites, as well as adverts for other organizations on our platforms.
To deliver personalized advertising, we may combine cookie data from your devices with other data we collect.
To Measure the Effectiveness of Our Marketing Communications
Cookies help us understand the impact of our online advertising campaigns. They tell us if you\'ve seen a specific advert and how long it has been since you last saw it, enabling us to manage the frequency of ads and avoid repetition. Cookies also measure the success of marketing emails by tracking whether you\'ve opened them.
Your Choices When It Comes to Cookies
You can manage cookies through your browser settings, enabling you to accept or reject new cookies, delete existing cookies, or receive notifications when new cookies are placed on your device. Detailed instructions for managing cookies can be found on the All About Cookies and Your Online Choices websites.
Disabling cookies may limit the functionality of our websites or mobile apps, including the ability to add items to your shopping basket, proceed to checkout, or use sign-in-based services.
For personalized adverts displayed on other websites, the AdChoices icon provides guidance on controlling your online advertising preferences. More details are available on the YourAdChoices website.
Changes to This Notice
This Cookie Policy replaces all previous versions. We may update it at any time, so please check our website(s) regularly for updates. If the changes are significant, we will provide a prominent notice on our website(s) and may send electronic notifications about these changes.
Last Update: December 2025
Key Terms
Website Analytics: Analytics tools, including Google Analytics, help us understand how visitors interact with our website. These tools use first-party cookies to collect information anonymously, generating reports on trends and usage without identifying individuals. To opt out of Google Analytics tracking across all websites, visit Google for more details.
Online Advertising: Marketing messages displayed across the internet to inform or engage customers about our services and offers.
At HolidayAdvisors, we strive to make your online experience seamless and personalized. If you have any questions about this Cookie Policy, please contact us.