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Cookies are small data files stored on your desktop computer, laptop, tablet, or mobile device when you visit a website or use a mobile app. These files allow websites and applications to collect and store data that enhance user experience, improve site functionality, and provide tailored content. At HolidayAdvisors, we use cookies and similar technologies to enable essential features, optimize performance, and enhance the way you interact with our websites and mobile applications. Some cookies are set by us, while others may be placed by third-party organizations with our permission to support various functions such as analytics, advertising, and security.
Cookies play an essential role in ensuring that our websites and mobile apps function smoothly. These files help us keep track of your progress during the booking process, ensuring that your selections remain intact as you navigate through different pages. They remember your preferences, such as recent searches, preferred destinations, language settings, and saved holidays, so you do not have to re-enter this information each time you visit. They also store the contents of your shopping basket, allowing you to resume your purchase later without losing your selected items. By using cookies, we customize your experience, making it more efficient and enjoyable while ensuring that key functionalities remain accessible.
Cookies help us gather insights into how our websites and mobile apps are used. This information allows us to identify and resolve potential issues, enhance functionality, and refine the overall user experience. For example, cookies enable us to detect and troubleshoot errors encountered during your browsing session. They allow us to test different layouts, content structures, and designs of our web pages and apps to determine which version provides the best user experience. They also collect anonymized data on visitor traffic, most visited pages, session duration, and geographic trends, allowing us to optimize the website based on user behavior. We use third-party analytics tools such as Google Analytics to gather these insights. These tools help us monitor overall trends without identifying individual users, ensuring that data is used responsibly and securely.
Cookies play a significant role in delivering targeted advertising tailored to your preferences and browsing behavior. By analyzing cookie data, we can show you flight options from your nearest airport based on your past searches. We recommend hotels, destinations, and vacation packages aligned with your interests. We display advertisements for services or offers that may be relevant to your travel preferences. In some cases, you may see HolidayAdvisors ads on third-party websites as part of remarketing campaigns. Similarly, you may also see advertisements from other organizations when browsing our platforms. This is made possible through advertising cookies that track non-personal data such as the websites you visited before arriving at HolidayAdvisors, your browsing and purchase history, and the contents of your shopping basket (if applicable). To further personalize ads, we may combine cookie data from multiple devices you use with other data we collect, ensuring a more seamless and engaging experience across platforms.
To improve our online marketing strategies, we use cookies to determine whether you have seen a specific advertisement and track how often it has been displayed to you. They analyze the effectiveness of email marketing campaigns by identifying whether an email has been opened and interacted with. They also ensure that you are not repeatedly shown the same advertisement, improving your browsing experience. By analyzing these metrics, we can refine our marketing approach, making it more relevant, engaging, and less intrusive for our users.
Most web browsers allow you to accept or reject cookies from specific websites. You can delete existing cookies stored on your device. You can receive notifications whenever a new cookie is placed on your browser. For detailed guidance on managing cookies, visit All About Cookies or Your Online Choices websites.
You can choose to disable cookies, but please note that doing so may prevent you from adding items to your shopping basket or proceeding to checkout. It may limit certain personalized features, such as remembering recent searches or displaying tailored recommendations. It may also restrict access to sign-in-based services and functionalities on our website and mobile apps.
For advertisements displayed on external websites, you can adjust your preferences using the AdChoices icon, which provides options for opting out of targeted ads. For more information, visit YourAdChoices.
This Cookie Policy replaces all previous versions. HolidayAdvisors reserves the right to update this notice at any time. We encourage you to regularly check our website(s) for any updates. If we make significant changes, we will post a prominent notice on our website(s) outlining the modifications. If necessary, we may also send electronic notifications informing you of these changes.
Website analytics tools, such as Google Analytics, help us understand how visitors interact with our website. These tools use first-party cookies to collect data anonymously, generating trend and usage reports without identifying individual users. If you prefer not to be tracked by Google Analytics, you can opt out by visiting Google’s opt-out page.
Online advertising refers to marketing messages displayed across the internet to promote our services, offers, or content. These ads are often personalized based on your browsing behavior, previous searches, and interaction with our platforms.
At HolidayAdvisors, we are dedicated to providing a transparent, secure, and personalized online experience. If you have any questions regarding this Cookie Policy or require further clarification, please contact us at info@holidayadvisors.co.uk. By continuing to use our website or mobile app, you consent to the use of cookies and similar technologies as described in this policy.